If You Aren’t Much for Designing Than Don’t Force it

Author: Robert Johnston

Custom business cards are meant to be something personal, and the more personality a color business card has the better the business card will be.

This is the common knowledge surrounding business cards, and what many people try their best to achieve. That’s why you see so many custom business cards or full color business cards wherever you go, because these are people doing their best to get an interesting and unique business card out there that people are going to enjoy looking at.

Each time a person marvels at your business card they’re then going to transfer that admiration onto you, or so the hope is. When you hand someone a card that just wows them, every time they look back up and will start asking you about it. The closer the card is to you the more meaningful it becomes, and the more it can help drive your marketing and boost your sales.

Now, this desire to have a personal card is what leads many to decide that they should design their card themselves. This way they can know for certain that their business cards are going to reflect who they are and what business they run. When a person picks that business card up they’ll be taking a little look into who the person was that designed it, and this will help them feel closer to you.

However, what if you aren’t much for designing? Graphic design isn’t a skill that everyone just naturally has, and while business cards can be a little more basic in this regard, they’re still made through graphic design, and there are still a number of different things you need to be aware of before you dive into making one yourself.

What amplifies this is that the more unique a business card becomes the more difficult it can be for the card to be made right. A basic business card doesn’t need that much done to it in order for it to do its job, but are basic business cards infused with very much personality? Of course not, and that’s why people try to make their cards custom or interesting in some way.

Sometimes this can work well, but often you’ll end up making a card that looks like an odd assortment of shapes and colors, and while it will be custom, it won’t be effective.

Take a serious look at your skills and try to decide if making your own business card is really what you need to be doing. Each person has their own set of things they excel at the most, and if you try to force something you won’t be likely to end up with the best final product. Don’t let this happen to your business card if it can be avoided.

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